Club Development Resources
The following links are a free library resource available to all NorCal Premier member clubs. Our objective is to share best practices from a variety of clubs and organizations to help our NorCal clubs better develop their clubs both on and off the field. If you have any resources that you’d be willing to share, then please contact the Director of Club Services, Dan Chamberlain.
These are all examples of policies & documents from other clubs & organizations. The below documents are not official NorCal Premier documents or policies. We recommend reviewing any of these materials prior to implementation in your own club.
Club Vision & Governance
Club Administration
- Grant-writing by Jack Bareilles (webinar #1)
- Grant-writing by Jack Bareilles (webinar #2)
Programs & Player Development
- Creating a Video Analysis Program (webinar by Greg Rubendall, Elk Grove Soccer)
- Setting up & Running a U8 Grassroots Program (webinar by Brian Seifert, Sac Republic)
NorCal Presentations
Role of the DOC (NorCal Staff)
Gordon Young – Role of the DOC
Club Development Seminar 2018 – Club Vision & Strategic Planning, Referee Program Development, Club Culture, Operations, Fundraising
- Club Vision & Strategic Planning by NorCal Premier
- Referee Development by Bob Sabella
- Club Culture by Bret Simon of the Positive Coaching Alliance
- Operations by NorCal Premier
- Fundraising by Rob Kusel of Cogeo Sports
2019 AGM Presentations
- Club Marketing: How to raise awareness of your club via new tactics, and attract new players – by Professor Michael Goldman, University of San Francisco
- College Coaches Forum – “Methods for your club becoming a better pathway to collegiate soccer” – panel of Twila Kaufman (UC Davis Head Coach) & Adam Cooper (St. Mary’s Head Coach)
2019 Club Development Seminar (Stanford)
- Club Fundraising – NorCal Premier
- Placing a Priority on Injury and Illness Prevention – Sports Medicine Center for Young Athletes UCSF – Benioff Children’s Hospital Oakland
- Maximizing Relationships w/ Park & Recreation Departments – Hayward Area Rec & Park and Newark Rec & Community Services
- Club Development & Coach Education – US Soccer Federation
- Club Technology Strategies – SportsEngine
- Strategies to Build a Girls Soccer Program & Womens Coaching Staff – NorCal Premier Women’s Committee
2020 AGM Presentations
- California AB5 Laws (Employee / Independent Contractor issue) -Delfino Madden O’Malley Coyle & Koewler LLP – Monica Hans Folsom
- Fundraising Strategies & Proven Case Studies for Soccer Clubs – Rob Kusel, Cogeo
